Google Penguin has caused damage

Announced first as a slight update with only 3.1% of queries impacted, it seems fitting that the new Google algorithm named Penguin has done far more casualties than expected. And in the sphere of English-speaking webmasters, anger starts to rise. Already circulating a petition (508 signatures collected), telling Google to cancel outright the update.

I doubt that the giant cares about this particular page but if it receives thousands of complaints on the new form that has made ​​available to webmasters, it is certain that he will consider the comments. Some suggest that a patch could appear Penguin soon, to fix bugs and errors penalties.

The complaint asserts that with the change Change.org "Penguin" it has become impossible for small publishers to compete with the big machines to release multi-millionaires such as eHow, WikiHow, Yahoo Answers or Amazon.

Many webmasters have seen the work of a lifetime (or years) to evaporate since April 24, 2012. The rest of the page gives examples of "ruined lives" (the term is strong, but it also shows the flaws of a computer algorithm).

The following story makes you think and one wonders if Google is not going to kill himself slowly. In any case it is competition that will appreciate, that is to say Bing and DuckDuckGo among others.

"I've just been hit by the update of Google Penguin. I have a site that has 7 years of age and no SEO work has been done over the past 3 years. So the only thing I think is that I was penalized for referencing I did 3 years ago. I see no other possible explanation. My site was first in his kennel. Since April 24, we had a traffic decrease of 90% and all keywords positioned fainted in nature. More than 250 monitored keywords were penalized in the SERPs. Our top 3 keywords no longer even among the top 200 results. The worst is that we never made ​​bad SEO or Black Hat techniques. We used techniques borderline but like everyone else, because if we did not we had no chance and saw that everyone was doing my business ... Now that was living my 5 children and my three employees, who paid my mortgage and my debt ... was swept at once. Thank you Google. At a time when many countries around the world suffer, you still have tightened rules of a game that everyone tries to play an equal basis with others "

Basically, this gentleman used techniques borderline "like everyone else," he said. But when we talk about netlinking or linkbuilding, some will tell you that we are already within the Borderline. It remains to be seen how reference agencies will sell their services marketing / seo to clients in the future. And for the small client / web editor, at least wait for natural ties it all by themselves with exclusive content, high quality, created by a professional journalist, some will wait a long time. In fact, by cleaning its results pages of spam, Google is also trying to maximize every day a little more large companies of this world. And I think it's far from finished, it is only the beginning. Everything that exists in real life (big companies) will naturally impose on the internet, mainly thanks to their huge budgets. And it will be increasingly difficult for a small publisher to position, unless you have a new idea or a different angle of attack further. Or to call Kevin Systrom or Mark Zuckerberg.

Another sobering news for news sites, media, journalists and bloggers (I can not find the source, then memory, I quote what I read yesterday): 2020, 80% of new will be drafted by robots ...

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