Nikon has claimed that it's not worried by the new Nokia 808 Pureview smartphone, which features a 41 million pixel camera and Carl Zeiss lens, instead claiming that it is still growing in a shrinking market.
Jeremy Gilbert, UK marketing manager for Nikon UK, said "As long as people come into photography, then that's all that matters.
"We're not thinking too hard about it, if we started worrying what the mobile phone industry was doing then that would complicate matters."
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