Last month, Facebook had already announced the imminent arrival of an application portal. This App Center - or space applications - was launched yesterday and is subject to a phased deployment. For its launch, more than 600 applications that are available.
The Facebook App Center is directly accessible from the web via this page. It also appears via the Facebook application for Android and iOS (not for France). Especially since this space offers web and mobile applications.
They are classified into ten categories (Facebook, games, entertainment, music, news, utilities ...). The App Center obviously takes advantage of social graph of Facebook for personal recommendations. A selection is determined by the particular interests of the user, applications of his friends.
Facebook promises only "apps high quality" based on feedback from people who use them. We find a classical system of notation with stars. Clicking on an application, the user is guided to a detailed profile.
From a computer, he has the ability to send the app to your mobile. If a mobile app requires a download, it is returned to the installation from the Apple App Store or Google Play.
The Facebook App Center can see much clearer than previously for select applications. Previously, it was really not easy ...
One of the advantages for Facebook is that users spend more time on the social network. An argument that advertisers will be sensitive while one study Reuters - Ipsos raises some doubts.
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